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Developing Excellence in Business

empowers business owners through the 5D process to thrive into the future.

About

Deb Fribbins is the Owner and Director of Developing Excellence in Business. She has a wealth of knowledge and experience in both the corporate world and small businesses. 

An entrepreneur, speaker, mentor, coach, author, champion for equality and social enterprise advocate, her main focus has been, and always will be, to serve the community. She does this by working with startups, small businesses and various charities in which she is heavily involved. 

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The 5-Step Program

is designed to enable SME’s to meet and exceed their goals while achieving a healthier work-life balance. 


Book a complimentary “Strategy Call” to discuss your goals and how the 5D process can support your needs.

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“deb” is built on 5’s

The primary program follows the structured approach of:
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Define 

Who are you, what are your short and long-term goals, and why you want to be in business?

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Determine

Identify the issues that affect your business, both positive and negative.

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Devise

Develop plans that will support the positives and negate the negatives issue that impact on your business.

Deliver

Implement all the plans as devised to support all the factors identified to achieve the goals defined.

Dissect

Every action taken needs to be dissected thoroughly. What works and how can we make it even better? What doesn’t work and how can it be turned into a positive?

Hear From My Happy Clients

Kerry Anne Nelson

"Deb has a knack of connecting the big picture with the strategic actions to get you there. She listens carefully to who you are and what is most important to you then supports you with a proven formula to get you there. Highly recommend"

Justine Martin

CEO/Founder at Justine Martin Corportaion

"I have been to many workshops that Deb has conducted and walked away with valuable knowledge to implement in my businesses"

Peter Elsworth

Owner / Director Easyrest Pillows Pty. Ltd. 

"It has been a pleasure working with Deb Fribbins since 2001. In that time her assistance has been creative, directional and financially rewarding. When Deb started Developing Excellence in Business we engaged her to assist us to attain certain goals and resolve a direction we were aiming for.  We were able to identify the needs and developed strategies to address those needs. Her no nonsense, supportive, practical approach to projects, with her knowledge and expertise, through concise planning, was greatly appreciated. We would happily recommend Deb Fribbins to assist in analysing and planning business."

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